OIUGD402 - Subtle Contextual Branding

Walking through Leeds, I discovered a bar which really thinks outside the box to create a truly unique brand identity. The designer has looked at aspects of wine and used a very subtle vector shape to suggest the shape of wine being poured into a wine glass. Simple in design, I felt that this was a truly unique way of representing a bar and has encouraged me to look at every minor detail of a business when creating a brand identity.